Rebecca and Maureen, a mother-daughter duo, founded Planticious in 2016, and we had the pleasure of creating their branding from the start. The logo brief asked for something fun, colorful, and reflective of plant-based products, with earthy elements that could easily translate to packaging. The result was a playful, organic logo with bite marks, perfect for packaging that communicates the product clearly. We also designed recipe cards for expos, with social media icons to encourage sharing. Additionally, custom allergen and nutritional icons were developed for both their packaging and website.
We felt as though we had struck gold when we met Jacqui to get our business logo and marketing materials designed. She knew all the right questions to ask and listened to what our vision was and captured it in a way that was even better than we could have hoped for. As expressed to Jacqui - without her help the business Planticious would have just remained a dream of great ideas, but with Jacqui’s exceptional creative flare our dreams are now becoming a reality.